Our first planet ticket To cloud nine...
With a recent Portman Group study stating that 25% of all British drinkers (33% 18-24 year olds) are seeking to reduce or curtail their alcoholic intake, it’s clear that there’s never been a greater for #sobercurious friendly recipes that marry great taste with sound beer wisdom prowess
Saffron, might well be the Rolls Royce of better-for-you spices however we couldn’t help thinking that this elegant, beneficial spice wasn’t truly fulfilling its potential. We wondered how we could take this aromatic spice to a wider appreciative audience which is when we leant on our specialist subject, craft beer.
Ticket beer isn’t any old beer mind you, it’s a no alcohol beer that resonates with a growing strand of well-informed, healthier living consumers who want to curb their alcoholic needs.
Using the finest Persian saffron in tandem with floor-malted barley, hops, lavender and orange we wanted to create a sublime tasting drink which refreshes, excites taste buds, dovetails seamlessly with your favourite meals whilst creating a healthier buzz for small batch craft beer